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Kleen Hub

Company Branding   |   2023   |   Copenhagen, DK

Developed a visual identity concept for Kleenhub and the company´s PSS (product-service system) that supports the brand's product, sustainable food packaging, and improves their brand awareness with a focus on the Copenhagen food scene.

Inspiration

As a reuseable container to-go service geared towards young professionals, Kleenhub values smarts, action, and disruption in order to change consumer habits of using "single-use, to-go packaging" to improve the environment. With this in mind, a concept of guerilla marketing paired with an edgy aesthetic of hand written fonts, grainy photography, and introspective messages inspired this project.

Case study of company's original branding, social media style, logo, and packaging design.
Inspiration mood board for new branding direction

Final Design

Deliverables

Poster series.    Stamp card.   Window cling.    Check-in/Check-out card system.    Social media graphic.    Bowl and cup container design.    Logo design.

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